Get Keywords with Free Keyword Tool

What are keywords? Let's define.

Wikipedia definition of the keyword is an index term, subject term, subject or descriptor in the search for information is a term that captures the essence of the subject of a document.

When we want to find something to do with your problem or question, write a keyword or better still a keyword. The more experienced Internet users in the rates, the reduction of sentences that define what they want.

Say you've decided you want to create a blog. You've heard that having a blog attached to a website or simply a blog that brings in traffic. True, but if you succeed, you need to compete in a niche that is not overcrowded ... and most importantly, we really like the niche that will work for you to think, write and dream about this for some time.

I can not help you if you love the niche. This is a choice that I can not help. However, I have something to say about the crowded niche.

Overcrowding means that if you do a search on say, "Internet marketing", with quotes, you see, there are about 39200000 results in Google. I'll tell you, it can not compete in the large niche .

You have to find a niche or smaller part of Internet marketing to competition

Let's see if we can achieve some suggestions:

Retail Internet
Internet Marketing Award
Internet Brand Marketing
Trends in Internet Marketing
online job
Internet Marketing Forum
Future of Internet Marketing

May you not like these suggestions, but if you keep digging long enough with free software tools, is a niche where there is not much competition. You do not want to go too far, however. If you choose a niche that is too small, not enough traffic.

Where did I get to these niches? A keyword of free tools that I use the Google keyword external. (You can find it on the list.) Show that these suggestions are not a large number of people searching for these terms.

If you intend to spend hours and hours of promoting your blog, it is better to do a good job of searching for niches. The use of many free tools for the list to help you absorb, reflect, discuss and debate around it, because it is an important issue.

I have seen many times that people spend three to six months in the same sector rather than progress. Finally, you realize that you can not compete with a long-established site where a broader niche.

Do not waste your time and promotion, you have established a small but important area in which to concentrate their efforts.

I encourage you to use these tools and spend about two weeks, more or less research. This is probably as important as finding a soul mate. It may take a lot of research, but you will have the tools needed to ... that research easier to find your spouse.

After all, if you do not have a strong desire to communicate in a particular niche function. If you like your niche does not work.

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Tips for Get High Ranking in Google

If you have a website, the next thing to do is to increase your visibility on search engines like Google and Yahoo. The way to do this is through the search engine optimization (SEO). SEO is the process of improving the quality or volume of traffic to a website from search engines via search results. When people hear about SEO if they see it as a daunting task. Yes, I agree that SEO is a tedious process that you need to do constantly. However, under the advice, I will share with you, you can certainly improve the ranking on search engines and get more traffic to your website.

1. Targeting the right keywords. By optimizing the wrong keywords, you have wasted time, money and effort. It is therefore important to conduct a thorough search of keywords to identify the best set of keywords and keyphrases. The keywords should be closely linked to what your site offers.

2. Create quality content. When it comes to SEO, content is king. With quality content, you can transform your website link bait. Other webmasters will link to your site so you can share your good content on your website with the public. So, update your content regularly. The last thing he wants to do is have a website that contains outdated content.

3. Article marketing. Write and submit articles to article directories different search engines. You can include your website link on each article you submit to directories.

4. Directory submission. Send a link to your site to several search engines to find the links directories. Some directories require you to pay a share of contribution to ensure they know the price before submission.

5. Important keywords in the title, Meta, Alt and H1 tags on your website. They are important places of Google search for keywords. Placing keywords in these areas will increase the relevancy of your keywords and increase the chances of more ranking in Google.

6. Add a XML sitemap on your hosting server. An XML sitemap has all the links to each page of your website. This will allow Google to find a new site for indexing.

7. Create profiles on social networking sites like Facebook, MySpace, YouTube, etc. Next, place your website links in your profile page.

Start applying these tips from 7 to see an improvement in its ranking in Google.

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Techniques of Search Engine Optimization for your Blog ( part 2 )

Let's look at how you optimize your website both on and off the page.

SEO: On-Page

In order to get your site listed higher in the search engines with out paying a dime, use effective web design:

Tags

On every webpage there is a place for you to add meta tags - a webpage element that displays information about the webpage such as webpage title, keywords, and description. This information is not seen on the webpage itself, but is in the source code; this helps the search engines understand the key points behind your webpage. You can view the meta tags for any webpage by right clicking on the webpage and selecting "View Source" or "View Page Source." Towards the top of the source you'll see several tags for title, keywords and description.

When creating your webpages be sure to add tags for the following:

• Title Tags: Indicate the title and subject of a webpage while blending keywords in the text.

• Description Tags: Indicate the description of a webpage. Your description may appear in the search engine's results, so make sure it conveys your value as quickly as possible and blend keywords into the description.

• Keyword Tags: Indicate the main keywords for the webpage. They should be separated by a comma, NOT a space. For example, if you are optimizing for "fried chicken recipes," "fried chicken gravy" and "fried chicken meals" you would enter them as follows: Fried chicken recipes, fried chicken gravy, fried chicken meals. Don't add more than 5-10 keywords in the tag. I generally use between one and five, and prefer to get on with more important tasks.

Keywords

Not only will you use keywords in your keyword tags, but also throughout your webpage.

• Headers and Subheaders (also known as your H1 and H2 tags): In web design, there are six headers labeled H1-H6. The higher the number, the less important it seems to the search engines. Think about it: a page with "Fried Chicken Recipes" as the main headline, and mentioned in several sub-heads is probably likely to be about... you guessed it, fried chicken recipes. The search engines think the same way. Ensure you use only H1 and H2 for your keywords.

• Image Descriptions: Make sure to enter image descriptions and keywords in the "alt" tag for all the images on your website.

• Use Keywords Text as Links: Instead saying "click here" use a keyword such "fried chicken recipes". This is known as "anchor text" and is one of the most important parts of SEO. Wikipedia is one of the most optimized websites in the world, and is a great resource to emulate. Every page is full of rich, original content with dozens of keyword optimized anchor text linking to other pages, which in turn link to other pages, and so on.

• Name your Webpages with Keywords: Give your webpages descriptive names with keywords. For example, instead of naming a webpage "guidebook," try "fried-chicken-recipes-guidebook." Use dashes "-" to add space between the keywords.

• Increase Keyword Density: The more frequently your keywords are used on your webpage, the better. Try to keep your keyword density under 3%, as any more than this can be seen as abuse. As Google states repeatedly, create websites for users, not search engines.

• Design Your Keywords: Not only do you want a lot of keywords in your text, you want to style them bold, italics, and underline. Do this throughout the text.

• Keyword Placement: Put the majority of your keywords at the top and bottom of your webpages, as this is where search engines place the most emphasis.

• Stem Your Keywords: Instead of repeating the same keywords over and over, use a variation of those keywords. For example, for the keyword "search" you would also want to incorporate searches, searching, searched, etc.

Navigation

• Every Page Links to the Homepage: Create a navigation bar on all webpages so the user can get to the homepage. If you have a large website with multiple webpages, consider using a HMTL template to make this process easier. Remember to use applicable keyword anchor text for each link.

• Internal Links: You can improve your website's SEO rankings by linking webpages within your website. Remember, it's important to use the applicable keyword as your anchor text.

• Concise Navigation: When designing your website, never bury webpages more than two folders deep. A user should not have to click more than two times to find what they need or get back to the homepage.

Sitemap

In order for Google to "crawl" or scan your website, you need to create a site map and upload it to Google.

• To create a sitemap, the XML Sitemap Generator.
• To upload your sitemap to Google Webmaster Central.

Google Webmaster Central is the best free resource to help you understand how and why your website is showing up in search results. Using this tool, you can determine how many other websites are linking to yours, what keywords your website shows up for, and any problems Google is having crawling and indexing your site.

The webmaster tool is not updated as often as people would like, which means you may not see results right away. This doesn't mean that websites are linking to you; it just isn't showing up in their reports just yet. Be patient!

Another common concern is when a website suddenly has far less pages indexed than before. If your pages contain original content and are listed in your sitemap, they won't be de-indexed. So why do the number of pages fluctuate? People tend to think of Google as one computer in one location, when it's actually thousands of servers in locations around the world. Information takes awhile to update across the system, so you may be getting reports from a server in California on Monday, then a completely different report from Virginia on Tuesday. Remember, patience is a virtue.

SEO: Off Page


Now that we've covered what you can do on your own website to improve your SEO, it's time find other websites that will link to you. Linking has really become the name of the game in SEO these days and rightfully so. In the past, search engines would look more at a webpage's content alone, where now they take into account how many other people find that webpage (or website) useful. The more websites that link to yours, the more valuable you to appear to be to users and the more likely you'll rank high for your keywords.


Of course, a thousand links from small websites aren't nearly as valuable as one link from a highly trusted authority site. This is true in the offline world as well: an economics professor from Harvard who has been interviewed on CNN will be held in higher esteem than a junior college professor who's conducted a thousand interviews with college radio stations.


When a search engine examines your site, they take into account the quantity and quality of other websites that are linking to your website. Think of each link as a vote for your website; the more votes from trusted sites, the better.


Baby got Backlinks

So how does one find these high authority sites and convince them to link to your website? There are several methods at your disposal:


• Google Alerts will automatically update you on related sites to your niche, as well as any breaking news.


• Trusted Publications can provide you with a list of highly respected sites in your field. For example, if you run a travel site, search for "25 Best Travel Sites." Contact as many of these as you can and request a link. Of course, you should give them a damn good reason why they should. I'll look at each website and see if they accept proposals for writing projects. If they do, and provide links to the author's website, I'll contact them with a proposal. This method is a win-win-win: the authority site receives a quality article, our website receives a valuable backlink, and we receive traffic from people who have read the article and are interested to learn more.


• Directory Submissions: List your website with as many high Page Rank directories as possible. Google has mentioned this is no longer as important as it once was, so don't knock yourself out submitting to hundreds. Pick 50-100 and crank it out one afternoon. Two stand out among the rest and deserve special mention: Dmoz (which is free, but damn hard to get into) and Yahoo Directory ($295, pretty easy to get into after that).


• Article Directories: Write an article your market would be interested in, and submit it to the article directories with a backlink to your site at the end of the article. When other websites republish your article your backlink will appear on their site as well (like this one).


• Bait People: Create pages that are of such incredibly high value people can't help but link to them. This is known as "link-bait" and is a very popular method of promotion among bloggers. Choose a topic most people struggle with and write about it to death. Provide a comprehensive guide to a hot topic (e.g. Firefox extensions, fried chicken cooking methods, airport taxes, whatever), and authority sites will eventually see it and link to you.


SEO is a huge topic, but by following these simple tips you should be able to see some results. Remember, SEO takes time, but it's well worth it.

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Techniques of Search Engine Optimization for your Blog ( part1 )

Search Engine Optimization (SEO)

Search engine optimization, also known as SEO, is a way of getting your website to the top of the search engines so people can find your company easier and faster. Think about this for a moment... If your website is the first listing to display after entering a key word, you could be receiving hundreds- even thousands- of visitors for free! SEO can save you money on advertising, and should be a primary focus in your marketing arsenal.

Recognize the Top Search Engines

In order for your website to get to the top of the search engines, you'll want to know top ranking search engines:
• Google
• Yahoo
• MSN
• YouTube

Conduct SEO Research

• Use Relevant SEO Keywords: To see what your visitors are actually searching for, use WordTracker or the Google AdWords tool, enter a keyword you think people are searching for in the search box, and click enter. Make a note of the keywords with more than ten searches per day; anything less isn't a fishing hole, it's a puddle.

• Analyze Competition: Visit a search engine and search for your key words in quotes. Determine:
- How many competitors are there (less than 5,000 in quotes is good)
- How many words are in bold (do your competitors use the keywords on their webpages)
- The quality of your competitors websites ("Bob's Blog "or the New York Times?)
• Find an underserved Niche Market: If you have competitive keywords, try to create a niche market by focusing on regions and specialized terms.

How Search Engines Work

Before we get into SEO practices, you need to have a basic understanding of how search engines work.

1. Get crawled: Search engines send out programs known as Spiders to "crawl" or scan your webpages to determine if the information is valuable (original content and linked to by other websites). If it is valuable, the webpage will be added to the Search Engine Index - all the webpages that display in the search engines.

2. Get Indexed: If your pages were crawled and added to the Search Engine Index, the information will show up in the search results. Only webpages that are indexed will show up in the search results. Notice I said webpages, not websites. Most websites-especially large ones- will not have every page indexed. There are simply too many pages of information for the search engines to effectively store them all, so they have to be picky.

In a nutshell, your goals are the following:
• Invite spiders to crawl your website
• Convince them to index your webpages, and
• Show up on the first page of the search engine for your keyword

Sounds easy, huh? Well, the first two are... You can have that done within a matter of hours by submitting a sitemap (which we'll get to in a second). Moving up in the search rankings, however, is a long-term -dare I say ongoing- battle. How do websites move to the top of the search results? They make it simple for search engines to read their site (known as "on-page optimization") while increasing the quantity and quality of websites that link to them (known as "off-page optimization.")

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Search Engine Optimization Techniques

From big corporate to small scale industries, it is imperative to have high ranking website listing in search engine. Search Engine Optimization means that your site will be analyzed and then improved to make it possible for Search Engines to index and rank it. If your web site does not rank well, optimization helps that your web site will be found in the first upcoming pages of the search results. This can vary from ranking very high in Google to good in Yahoo and excellent in MSN. We cannot predict in which Search Engine the best ranking will take place because they work in different ways.

If you want web browsers to visit your site, than focusing on search engine optimization and search engine marketing is a must. No internet marketing plan is complete without ensuring that your site is submitted and included on major directories like Google, Yahoo!, and MSN. The dollars spent on Search Engine Marketing of any type will pay huge dividends.

SEO Process

Keywords are the building blocks of SEO. Although the days of the keyword meta tag being the golden ticket to top rankings are undoubtedly over, keywords themselves are still one of the most important aspects of good SEO. Just their application has changed. It's not about stuffing a hundred keywords into meta tags or your copy to get rankings. It's about uncovering the keywords that make the most sense for your business and using them in a way that drives targeted, qualified traffic to your site.

The process of uncovering and selecting the appropriate keywords for your site is called keyword research . Very simply, it involves undertaking an often painstaking investigation to discover what terms people search for, how often, and how many and which other sites appear for those terms. Keyword research is a strategic exercise that enables you to determine which queries your site is most relevant for and for which you can feasibly expect a return, then optimize your site accordingly.

Site Optimization is the process of specifically designing your web pages to rank high in the Search Engines. It may be On-Page or Off-Page Optimization. On-Page optimization includes optimizing Title tags, Meta tags, ALT tags, H1 tags, URL structure, internal link building, keyword density and site maps ,etc. Off-Page Optimization includes Robots.txt file creation, Directory submission, Link Building (one way or two way), Ad words, Blog creations, RSS feeds Submission, Link ranks , etc.

After optimizing your site and web content, submit it to all the search engines like Google, Yahoo!, MSN, Alta Vista, and others. SEO isn't about instant gratification. Results often take months to see, and this is especially true the smaller you are, and the newer you are to doing business online.

SEO isn't a one-time event. Search engine algorithms change regularly, so the tactics that worked last year may not work this year. SEO requires a long-term outlook and commitment.

Key factors to combine within the SEO Project Plan are as follows;

• Domain Name - Short names are easier to remember ! Include short Primary Keywords ! without hyphens were possible.
• Domain Extension - .com or .net For the Global Market. Use .co.in for Country specific traffic
• URL Names - include relevant keywords - unique to each page.
• Robots.txt - A file which permits or denies access to robots or crawlers to areas of your site.
• Meta Tags - Title and Description. - Unique detail for each page, related to page content.
• H1 Tags - Use for the short on page content description.
• H2 and H3 Tags - Use for Headings for sub category's within the Content
• Keyword Visibility - Within page Content.
• Image Alt Tags - Helps with Accessibility.
• The site should confirm to the W3C standards .
• Create and submit sitemap's - formatted in either .xml -.htm - .txt.
• Create and submit RSS feeds to relevant feed directory's
• Create and submit Articles
• Find relevant websites within the same market sector or niche and form a link partnership.
• A link exchange should be formed by utilizing relevant keyword Anchor Text.
• Utilize relevant Social Networks and Forums related to your Market Sector.
• Utilize Blog sites relevant to your Market Sector.

The above factors are proven SEO Techniques, that will help increase targeted traffic from achieving good or high ranking search engine positions.

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Search Engine Marketing-The Simple Steps Every SEO Beginner Must Take To Get A #1 Ranking On Google

SEO is a sort of calculated risk. There are certain factors you could do in the website design and content, which actually props up the page rankings, but the same could backfire if someone went overboard with it. That is, a strict balance in what all you do with the tags and keywords of a website is very crucial in its successful future in the World Wide Web.

If Google finds anything fishy, it straight away bans the website. This article focuses on few simple steps every SEO beginner must take to get a #1 ranking on Google search results. If it works with Google, it works in other search engines as well.

The foremost of all SEO tricks is to have a relevant content for your website. It must be to the point, easily readable, and keyword focused. The keyword density should fall in the region 5-7%, and nothing more than that, in which case, it will be deemed spamming by Google. Location of keywords – which ideally must be to the top of the page - and the number of keywords are also important factors that ultimately decide the page rankings.

Behind the scene SEO activities include the intelligent handling of title, and Meta tags. It is the content of the title tag that is usually taken by search engine spiders to display alongside the search results. If you have 50-80 characters of relevant text stuffed in there, it could do a world of good as far SEO is concerned. Highlighting the headings in bold using ''h'' tags – not ''b'' - and keywords inside ''strong'' tags is also advisable.

Sometimes, instead of title tag, it may be the contents of description Meta tags that are taken by Google to put alongside search results. So, take care to fill the description Meta tags as well with some relevant text. Filling ''alt'' tags properly also aids SEO efforts.

Achieving #1 ranking in Google is also about avoiding the common SEO mistakes. That is, avoid all sorts of hidden texts, graphic headers, session identifiers, and one-pixel links in the web pages, for Google detests all of these. Also, design the pages such that no scripts are been used for site navigation. Google spiders cannot read or execute scripts.

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10 Ways to Build Search Engine Optimization

Organic Search results appear in the non-advertising areas of the search engine results page. This is the equivalent of FREE advertising, so search engine optimization (SEO) is a very important strategy for creating a successful web site. So, it is imperative that you create an effective SEO strategy to help your web site bring you new customers. Here are 10 ways to improve your search engine optimization strategy.

1. Keywords: Develop unique keywords and relevant titles for each of your web site pages and each article or blog you publish.

2. Content: The depth of research and development applied to your content strategy will be directly proportional to the quality and quantity of traffic you receive in organic search. "Content" includes the written word, applications, widgets, tools and other digital assets.

3. Copy writing: Adding one word or phrase in the right place can increase visibility for a particular keyword. Be careful in your approach, and consider the human element, no matter how tempting it is to over-tweak.

4. Permanent Links: Start the process of cataloging multiple redirects and campaign URL's and set up permanent redirects to make it easier for the engines to find the "real" URL.

5. Interlinking: Link to others web sites, have others link to yours. Writing useful articles that link back to your web site and getting others to use the articles on their home pages is one of the best strategies for improving your rankings in the search engines.

6. Feed submission: Determine which feeds are most relevant to your business (products, maps, etc.) and take steps to provide data to the engines. With placements like Google Maps, a feed could be a quick ticket to a No. 1, No. 2, or No. 3 natural ranking.

7. Title and Description: Create a succinct title and description, which along with your Keywords, is an important part of your meta strategy for SEO.

8. Linking Architecture: Search engines need a unique URL for each page to actually index each page separately. Using parameters like /ShowArticle.cfm?article_id=14 doesn't work. You could have a million articles linked like this, but the search engines wouldn't know it. But search engines do like /ShowArticle.cfm/14 - if your information architect designs your system in this way, you can be assured that every article or web page will be reviewed by the search engines - making sure each has a different title, keyword list and description will guarantee that the search engines actually index the articles and pages. This is the best strategy for getting search engines to crawl your site and index content.

9. Clean up broken links: Find and remove permanently broken internal links or set up properly configured 404 error page to improve crawling performance that lets engines know that the old link is history.

10. Make your pages smaller by removing common JavaScript and CSS code to external files. The files are then cached by the browser and your page loads quicker and the search engines can crawl your pages quicker and easier.

These are only a few of the many things you can do to help your SEO. They are free and if you can coordinate all of these things into your web site, they are also very effective.

Bonus Information!

For coders, these are some of the areas that must be taken into consideration:

*Meta Tags - though your title, keywords and description in your site's meta-tags may have been effective when you launched your site, this can change. Your meta-tags must be tested regularly - it is important to test and re-test your meta data.

*Content - like meta tags, your site content must be updated regularly and must reflect the meta data you are using. When it comes to search engine indexing, the continuity of your meta data and content are checked. Event the order in which your keywords are set and HTML like bold text can make your information easier for the search engine spiders to crawl.

*Links - building links on your site allows you to become more friendly on-line. By making friends virtually, you are increasing your popularity and reputation on-line. This interlinking is an effective strategy to promote your site - the more relevant your links are, the more powerful your web site becomes.

For marketers, this is the most powerful way to build traffic.

*In-Bound Links - Article marketing is one of the key ways to build in-bound links. Every site that posts one of your articles becomes a billboard pointing back to your web site. Imagine having an article on 1,000 web sites - that's 1,000 billboards pointing to your web site. Now imaging 100 articles on 1,000 web site pointing back to your web site - that is 100,000 billboards that make your site one of the highest ranked sites on the Internet.

When you implement these Strategies, you'll find two long-term benefits for your website:

1) This will boost your web site search engine rankings.
2) This will attract quality traffic to your site.

Teo Graca works with Social Media, Social Networking, Podcasting, Blogging and other technologies, has an extensive background in video and music production, and has spent the last dozen years designing and implementing information systems.

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8 Essential SEO techniques

1) Title Tag - The title tag is the most powerful on-site SEO technique you have, so use it creatively! What you place in the title tag should only be one thing, the exact keyword you used for the web page that you are trying to optimize. Every single web page should have it's own title tag.

2) ALT Tags - ALT tags were meant to be for text browsers because the images didn't show in text browsers and the ATL tags would tell the visitor what it's about. You should put your main keyword(s) in the ALT tags, but don't over do it because you could get dropped in the results or even worse banned for life!

3) Link Popularity - Link popularity is the most powerful SEO tool out of all them. Most search engines don't even consider web sites if there is not at least one or two links pointing to the web site. Having another site(s) link to your web site is important when it comes to getting your site a good ranking. Your keywords should be in the links you get and keep the keywords short. When you receive requests for a link exchange, check the site out before linking with them, check for spam (Repeat keywords, hidden text, etc.).

4) Keyword Density - This is also vital and should be used with research. You should use the keyword(s) once in the title tag, once in the heading tag, once in bold text, and get the density between 5% to 20% (Don't over do it!). Also use your keyword(s) both low and high on the web page, keyword(s) should be in the first sentence and in the last one.

5) Page Size - Your web page's speed is important to your visitors and the search engines. Why? Because the robots will be able to spider your web page faster and easier. Try your best to keep your web page over 5k and under 15k in size.

6) Rich Theme - Search engines are looking at themes more and more. Build content (Articles, FAQ, tips, etc.) much as possible and keep the web pages around 200 to 500 words. Create content that's related to your market and link them out to other related content on your site. Try to get 200 web pages or more.

7) Web Site Design - This is also important, if you want to get indexed! Text content should out weigh the HTML content. The pages should validate and be usable in all of today's leading edge browsers. Stay away from flash and Java Script, search engines dislike them both a lot.

8) Insite Cross Linking - This will help you get all of your web pages indexed by the search engines. Your web pages should be no more than three clicks away from the home page. Link to topic related quality content across your site. This will also help build you a better theme through out your web site. On every page you should link back to your home page and your main service(s).

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